Twitter Marketing Secrets

How to turn Twitter followers into potential leads/customers?

admin — Sat, 13 Feb 2010 22:47:25 +0000

I’m utilizing Twitter as a marketing tool for my business (cleaning service). Since my client base is local, how do I get followers that fit my client base and how do I turn them into potential customers?

It takes time to build up a Twitter account, but if you do it properly you can achieve some great results.

You should target two types of individuals for your account. Individuals who are following cleaning-based Twitter accounts (offering cleaning advice) and Twitter accounts focused on your particular region. I would focus more on the region as your service can be utilized by pretty much anyone. If you cater to a state, search for that state on twitter (same thing if you only cater to a particular city). Look at their followers, and start following them. Why? Say for instance you only cater to people in Reno, Nevada. If you find a Twitter account that tweets about Reno News, their followers are most likely located within the Reno. Therefore, you’d want to follow these individuals.

A couple of other pieces of advice…

Send a direct message to all of your new followers (thank them for following you and provide a call to action such as a discount or an overview of your services).

Join WeFollow and MrTweet (Twitter directories)..great for more exposure

Include the fact that you are a local business within your profile.

The direct messages will help to turn these followers into lead (especially if you’re offering some type of incentive). It can take time to get sales from Twitter so tweet frequently, keep your followers entertained, and make sure they stick around so when they do decide to use a cleaning service they’ll think of you.

Any other questions feel free to private message me at primevisibility@ymail.com.

What are your very best tips for marketing on Twitter?

admin — Sat, 13 Feb 2010 22:47:25 +0000

I am hoping to gain some additional insight here from people who enjoy answer questions. I will add each of you that takes the time to answer and thank you on my Twitter stream.
@dannyarrington

Hi Danny-
Here are my best tips:
1) Do not be too "salesy". Be conversational and occasionally you can work in something promotional.
2) Mix business with personal. No one wants to hear about business all of the time.
3) Regularly post to Twitter – at least once a day.
4) On the flip side, don’t post too much. No more than 1-2 hour or you will annoy people.
5) Provide good information (articles, tips, advice) so people will want to follow you.
6) Be engaging – answer questions, ask questions, respond to people
7) Be polite – thank people when they retweet you or recommend you as someone to follow.
Help promote others – retweet valuable information, call out your favorite Twitterers by their Twitter name.

Hope that helps!
Lyn Mettler
Step Ahead Inc.
@WebPRGirl

Twitter Automation – Automate Twitter Updates with RSS

admin — Sat, 13 Feb 2010 22:38:09 +0000

http://thatmlmbeat.com Twitter Automation with the power of RSS Syndication. Use various blogs and RSS feeds to update your twitter status and keep your timeline busy

Duration : 0:8:17

Click here to view the embedded video.